| USA. Taylor Made Systems appoints new marketing manager |
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| Friday, 06 October 2006 | |
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Company news: Michael J. Oathout, vice president of sales and marketing for Taylor Made Systems, has announced the appointment of Jeffrey W. Smith as the company’s new marketing manager. “Jeff brings nearly 15 years of art direction, graphic design and brand identity development experience to Taylor Made Systems,” said Oathout. “In this role, he will oversee all marketing efforts for the Taylor Made Systems’ division.” Smith will be responsible for the administration and execution of sales and marketing strategies for new products and will assist in the development of an overall brand strategy. In addition, he will manage the Web site, develop company literature and take the lead in designing new trade show booths and displays. Smith is very familiar with Taylor Made Systems. During college breaks Smith worked for the company in various part-time roles. He holds a Bachelor of Arts degree from Union College in Schenectady, N.Y. Prior to joining the Taylor Made Systems marketing team, Smith was an art director and production coordinator for Sundazed Music where he aided in the development of the company’s brand identity through his management of the design and production of all packaging, advertising, business and promotional materials. Smith also served as a Webmaster and production artist for Metroland Alternative Newsweekly. |
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| Last Updated ( Friday, 06 October 2006 ) |
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