| UK. Driven to enhance the excellence of Sunseeker |
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| Wednesday, 14 September 2005 | |
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Press release: Sunseeker Sales Group management team takes customer service policies up a gear Within weeks of the management buy-out of Sunseeker Sales UK Ltd from its German parent company Sunseeker Europe, senior management has announced its business strategy for the forward progression of the restructured organisation with inward investment already taking place. Now trading under its original name, Sunseeker Sales Group, those now at the helm of the distributor for the exclusive Sunseeker motor yachts, have taken clear steps to focus their efforts to further improve customer service. Already enjoying a significant turnover, the company expects revenues of over Ł60m in 2006. Believing there was further potential to be maximised, managing director, Dominic Byrne and finance director, Steven Foot led the buy-out after recognising the need to re-engage with the customer and develop absolute involvement with the client at all stages. Renewed investment is already evident across the company; the offices and facilities in the Port of Mahon, Menorca have undergone substantial refurbishment, whilst an entirely new office has been opened in Club de Mar, Palma, Mallorca. In line with these developments, additional personnel have been introduced to the Balearics team which now numbers more than 20. New investment and focus on the organisation's brokerage operation includes a new office in Southampton, maintaining Sunseeker Sales Group's position as the UK's leading Sunseeker broker. Dominic Byrne says their ambition is; “to ensure that Sunseeker, already synonymous with all the best in the world, becomes the generic term for the ultimate lifestyle experience.” He continues; “We feel that relationships with our customers should become as personalised as the craft they are buying. We want to build on those relationships, take them a stage further and ensure the ultimate purchase is matched with the ultimate satisfaction. There is no room for complacency; it is often assumed that the boats sell themselves, but with a quality product should come excellent service.” |
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| Last Updated ( Wednesday, 14 September 2005 ) |
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